YHC Throwback – Step Into the Fire

YHC Throwback – Step Into the Fire

This week on the YHC Podcast, we are throwing it back to 2017 to when the YHC Podcast was first officially published (though it started years back with Cate on YouTube…some of those gems soon to come!). So, Step into the Fire with YHC Coach Alexandra Epple and Cate Stillman and take a moment to reflect on our collective evolution.


What you’ll get out of tuning in:

  • Encourage students and people around you to step into the fire to enjoy the transformation they have been dreaming of.
  • “Birth” your own program — it’s your “child,” and it’s an intense process.
  • Nurture your career, much like you’re its mother.
  • Find out if your clients are ready to commit — and get them to do it — by digging into their “pain islands” and “pleasure islands”
  • See how running your own business is like having a toddler
  • Understand the importance of talking with new clients one on one to tailor your course offerings and understand their pain islands
  • Learn why you can’t be a victim in your business


Links Mentioned in Episode:

Show Highlights:

  • 5:22 — Through action, transformation occurs and agni burns off to create lightness. Guidance, assistance, and community arise from these shifts, too.
  • 6:52 — The YHC experience is similar to motherhood. It requires constant attention and nurturing to grow into something that impacts students and communities.
  • 8:48 — It can take a long time, but it’s essential to shift out of victim mode and into creator mode.
  • 11:13 — If you don’t dig deeply into clients’ pain points, they won’t understand the extent of the transformation that is possible. Clients need to be directed towards their potential. Check in with their willingness to be guided to potential.
  • 13:08 — Focus on results, not the services that you provide.
  • 17:57 — Yoga teachers and Ayurvedic Practitioners have a tendency to want to be seen as perfect. And they are often perfectionists in how they show up as practitioners. Ironically Yoga teachers need less perfection and more transparency and authenticity to make attract clients and make a difference.


Favorite Quotes:

  • “I finally got to this point where ‘I know all this stuff now even about business, but I’m not doingit because I don’t have the support community…’ That’s when I decided to actually step into YHC.”
  • “You’re deciphering between the people who…are just wanting to stay at that cognitive level of knowing what they should be doing versus actually making the transformations.”
  • “Now I feel like I have this toddler at home, and I just have to attend to this toddler.”
  • “There’s no room for victim mentality here.”
  • “Willingness has a high vibration.”


Guest BIO:

Alexandra Epple

Alexandra Epple is an Ayurvedic Practitioner, yoga instructor, Yoga Health Coach, bodyworker and badass leader. Her approach to health is super practical and down to earth. She supports mature women to transition through menopause gracefully and come out the other end feeling better than they ever have – vibrant, hot, juicy and lusciously healthy.

Her goal is to guide you through the nutrition and lifestyle jungle and, maybe even more importantly, overcome inner gremlins so you can finally stop procrastinating and boldly pursue what is right for you. She is the founder of Women Gone Vibrant, a podcast to revolutionize the way you think about your body and unapologetically create the next you. Connect with Alexandra through her websiteand facebook.


Cate Stillman

Cate Stillman

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Cate Stillman founded Yogahealer.com in 2001 to guide Yoga people into Ayurveda and Ayurveda people into yoga. Built on the value of both personal and planetary thrive and a deep connect to one’s ecosystem, community and body, Yogahealer grew into a team, 2 podcasts a week, regular blogging, an arsenal of courses to guide people into their potential, an a professional community + certification program Yoga Health Coaching. Cate wrote and self-published Body Thrive: Uplevel Your Body and Your Life with 10 Habits from Ayurveda and Yoga, an Amazon #1 Bestseller in Ayurveda, which helps people who dig yoga take a giant leap forward in their wellness trajectory with Ayurveda.

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